Wednesday, 24 February 2016
Thursday, 11 February 2016
Monday, 8 February 2016
Coursework: Studio Name and Design
The first thing that we looked into as a group was the idea of using a Celtic knot as the base for our studio symbol.Celtic knots are complete loops without any beginning or end. "The use of only one thread highlights the Celts' belief in the interconnections of life and eternity" we felt that this would be a intriguing idea to attach to our studio.

One of the inspirations for our studio design was the band, Breaking Benjamin's symbol. At the time, we had already had the idea of using Celtic knots, or something similar, as the base for our design.The design itself is simple, we especially liked the overlapping aspect to the design. we wanted the colour to either be black or white, to contrast against the colours on screen and to match with the text that would accompany it, like the title credits. Another aspect to this symbol that we liked as a group was its symmetry. This image only consists of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain.

Another design that we looked at as a group was a viking symbol, which like the knot, represents life with one side being family and the other war. On one hand we liked the intricate designs and patterns, however we decided that it would be too hard to replicate and there was an issue of with the copy right of the design, as it has been used in the show, "Vikings," another reason why we decided against using it as as our final design would be that it would have been hard for us to add in the name that we opted for, as it would have had to have been up the side of the symbol.
STUDIO NAME: Our final decision on a studio name was "Sator Studio" with the word "Sator" meaning creator in Latin. We felt that this was a good name as it was an alliteration and sounded appropriate for a film production company.
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